An appealing visual brand identity is one of the main branding solutions a brand always needs. However, SPINNERS’s value is to study your brand efficiently and customize a creative brand identity for it accordingly.
Miracle Flight Support is an aviation company that provides professional flight services. Miracle’s headquarter office is located in UAE with operational branches all around the world. Also, the market defines Miracle as one of the most important corporations worldwide.
Above all, the challenge was to create an appealing visual brand identity that reflects Miracle’s values. Hence, SPINNERS’s creative team came up with a solution that connects Miracle’s values with a powerful concept.
The compass usage refers to navigation, reliability, and guidance. In the same way, Miracle’s objective is to navigate, connect, and spread its plethora of services globally. No doubt, this reflects credibility and utmost significance.
So, we choose to design Miracle’s brand logo using the compass as a reference. We made the logo minimal, simple, and visually appealing. As a result, Miracle’s brand identity now reflects its commitment, uniqueness, swift movement, direction, and professionalism in the market. Moreover, the new brand identity reflects Miracle’s mission which’s navigating and reaching out different parts of the globe.
To conclude, SPINNERS created a powerful concept for Miracle which’s; whether your company needs flight planning, ground handling services, or fuel services, you need “Miracle” to make this happens.
To see more of SPINNERS’s brand identity solution projects, check our portfolio on Behance.
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